The Importance of Black Lives Matter to the LGBTQ+ Community
By now, you’ve probably heard of the historic parallels between the Black Lives Matter protests and the Stonewall riots of 1969. Minority groups...
Stand Up to Stand Out
In 2018, Nike took a stand with their Colin Kaepernick campaign to show their support for his protest against racism and social injustice. The...
Reopening Your Business from a Marketing Perspective
For some businesses, say hair salons, the mere suggestion of reopening filled up your books. For others, it’s going to take some work and planning....
It’s Time to Redesign Your Logo
How Do You Know If Your Logo Needs to Be Redone? When To Put Your Logo Out To Pasture Logos, unlike Hollywood’s elite, can’t get botox when they...
How COVID-19 is Affecting the LGBTQ+ Travel Community
The COVID crisis hasn't affected all segments of our economy equally. Farmers are still plowing their fields, many of us with desk jobs can safely...
Why You Shouldn't Go Cheap on Logo Design
Logo design today is highly underrated. In a world of millions of logo templates and cheap pre-made logos available at the click of a button, the...
Properly Using ALT Text For Your Images to Reach the Widest Audience
Recently, there’s been an influx of people working from home and spending more time on the internet, so make sure your images are working for you...
What Are Marketing Personas And How Do I Use Them?
In order for any business to truly be successful, it needs to reach the right audience. But how do you determine what audience is right for you? If...
LGBTQ+ Travelers will be First to Return... to Your Destination?
It’s been how many weeks, er... months settling into our new “normal”? Hopefully you and your team have the WFH kinks worked out and are starting to...
The Importance Of Marketing During COVID-19
Let’s be real for a moment, COVID-19 is scary. There’s a lot of uncertainty out there. But here’s one thing that is certain, being proactive when it...
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