What to Do Before Meeting Your Graphic Designer
So you want to hire a designer to re-design your logo, create promotional materials, or build a new website? While it may seem like wizardry to some,...
5 Beautifully Executed LGBTQ+ Video Ads
With every passing year, it seems that more and more advertisers are showcasing LGBTQ+ people in their ads. I don’t want to distract from that...
New Year, New Brand: Stepping Into the New Year With a Fresh Approach
2020 was a horrible year, to say the least. Amongst a pandemic, racial injustice, and political disaster, some people took the time to re-evaluate...
Motivation in Isolation
With Covid-19 hitting the world hard, the way we work has changed considerably. These days instead of working in an office space surrounded by...
The Future of Virtual Pride
In February of 2020, I was spending a majority of my time at work preparing for one of the biggest projects in my career: getting thousands of ducks...
How Working from Home Can Work in Your Favor
No kids. No office. More travel. (When it's safe again)
LGBTQ+ Marketing For Destinations - Travelers At A Tipping Point
Throughout this pandemic, we’ve advised destinations to update their websites, freshen photography, connect with local community organizations, and...
How to Plan for Pride 2021
What will pride 2021 look like? It’s the question on the mind’s of many in the LGBTQ+ community and the sponsors that participate in the festivities....
PMS, CMYK, RGB, HEX...WTH? Color Modes Explained
As we’ve discussed before color plays a key role in branding and is essential in establishing an emotional connection with customers. Because brands...
Riding The 2020 Roller Coaster
Read while listening to: Love Roller Coaster As we enter the final quarter of the year, which I can’t believe, I wanted to share how this year has...
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