The Behavioral Science Secret to Marketing That Actually Changes Minds
As we enter Spring 2025, social media continues to evolve at a rapid pace, driven by new technologies, shifting user behaviors, and the ever-changing...
Re-branding the Research and Insights Branch of Our Agency, Bovitz!
Bovitz, the research and insights branch of Boombox, was due for a branding refresh. They wanted to explore new visuals and new language to better...
Spring 2025 Social Media Trends: What to Expect in the Digital World
As we enter Spring 2025, social media continues to evolve at a rapid pace, driven by new technologies, shifting user behaviors, and the ever-changing...
A Photo (Booth) Is Worth a Thousand Impressions
Let’s talk about one of the most effective and engaging ways to create lasting memories for your audience at your event: photo booths.
Are You Making These 3 Branding Mistakes?
Branding is one of the most important components of a business. It’s what people see, what they know, and what they associate with your name and...
Using Segmentation to Improve Sponsorships & Activations
What do you think of when you hear the phrase “diverse sponsorships?”
Shut Down the Shade: How to Respond to Backlash to Your Pride Campaign
Come June,we can expect to see the usual suspects up in arms about brands engaging in (or even supporting) LGBTQ+ Pride campaigns. Of course, not...
The Power of Podcasts: How Audio Mediums Can Boost Your Brand
First things first: what is a podcast?
Navigating Afro Tech 2024: A Guide to Strategic Networking
As a Marketing Manager who attended AfroTech 2023, the experience was nothing short of transformative.
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