How To Make Your Social Feed More Inclusive
3 tips on making your social media feed more inclusive Have some blatantly recognizable diverse symbols on your feed. I always preach to clients that...
Your Pride Campaign Was… Well, Not So Good
Changing your logo to a rainbow may have been progressive 5 years ago, but today it’s not adding anything to the conversation, and honestly, kind of...
Analyzing LGBTQ+ Ads: What Works and What Doesn’t?
Display ads (commonly known as banner ads) are commonplace in modern digital advertising. They’re often pretty affordable to develop and remain...
How Do I Reach an LGBTQ+ Audience with My Digital Marketing Strategy?
If you’re looking to invest media dollars to target LGBTQ+ people - one of the first questions you need to ask is “where do LGBTQ+ people consume...
Preparing Your Brand for Pride Season
A year into the COVID-19 pandemic, Americans are learning how to live alongside the virus and adapt their behaviors so they can take part in...
5 Beautifully Executed LGBTQ+ Video Ads
With every passing year, it seems that more and more advertisers are showcasing LGBTQ+ people in their ads. I don’t want to distract from that...
The Future of Virtual Pride
In February of 2020, I was spending a majority of my time at work preparing for one of the biggest projects in my career: getting thousands of ducks...
How Working from Home Can Work in Your Favor
No kids. No office. More travel. (When it's safe again)
How to Plan for Pride 2021
What will pride 2021 look like? It’s the question on the mind’s of many in the LGBTQ+ community and the sponsors that participate in the festivities....
5 Pieces of Information to Look Through When Planning Your Marketing Strategy
When devising a marketing strategy or figuring out where to take your advertising next, it is important to use data points and pull concrete...
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