Steven Cortese

Geography buff, Big Brother fanatic, unofficial world record holder for the fastest human crab walk.

Why It's Important to Partner With an LGBTQ+ Agency When Pitching Tourism

RFPs often end up being a long and arduous process for marketing agencies to complete, but a wide range of potential clients will require them. If your agency is looking to get into the tourism space and work with a DMO, be prepared to put in the... Continue Reading

Culturally Important LGBTQ+ TV Shows

Over the past decade or so, the entertainment industry has made incredible strides with queer representation in movies and television. Forward-thinking networks and producers deserve a big thank you for the increased representation they have given... Continue Reading

The Importance of Black Lives Matter to the LGBTQ+ Community

By now, you’ve probably heard of the historic parallels between the Black Lives Matter protests and the Stonewall riots of 1969. Minority groups fighting for their rights, backlash against police brutality, and seas of people taking to the streets,... Continue Reading

How COVID-19 is Affecting the LGBTQ+ Travel Community

The COVID crisis hasn't affected all segments of our economy equally. Farmers are still plowing their fields, many of us with desk jobs can safely work from our couches, and FedEx employees are still delivering our must-needed packages. So, what... Continue Reading

What Are Marketing Personas And How Do I Use Them?

In order for any business to truly be successful, it needs to reach the right audience. But how do you determine what audience is right for you? If your business targets too broadly, you’ll waste advertising dollars on the wrong customers. If you... Continue Reading

Improve How You Think Through Mixing Up Your Creative Exercises

When prompted with the word "genius," who do you think of? Continue Reading

Outsourcing Can Be a Source of Strength

As professional marketers, we believe we deliver great work for our clients. Great strategies, great graphics, great copywriting and everything in between. And all of us do just that, otherwise, we wouldn’t be in business. But sometimes, work pours... Continue Reading

2020 LGBTQ+ Travel Trends

*Disclaimer: This blog was written prior to the impact of COVID-19. While we believe that most of the content here still applies / will apply as the effects of COVID-19 begin to diminish, here is our blog that directly addresses the impacts of the... Continue Reading
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6 Ways Instagram Has Revolutionized Digital Marketing

Did you know the average Instagram user spends an impressive 53 minutes a day on the app? On one side of the equation, that spells out some sad realities for the modern world. On the other side, as a marketer, I can’t help but see the opportunity... Continue Reading

Do Big Corporations Belong at Pride Rallies?

When Marsha P. Johnson threw the infamous brick during the Stonewall Riots in 1969, the world had no idea that a rainbow wave was heading its way. But despite the unexpectedness of the movement, the LGBTQ+ community continued to fight for equal... Continue Reading

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