Design Systems Provide Consistency & Maintainability For Our Websites
A design system is a set of guidelines that are used as building blocks for pages of a website. It acts as a shared brand palette that contains a...
branding
5 Reasons Why Business Cards Are Still Important
If you’re setting up a new business or even if your company has been around for years, one of the questions you may be asking yourself is: do people...
10 Design Memes That Will Make You Laugh
Need a break from the stresses of work? Take 5 - 10 minutes from whatever project you are working on and come have a laugh with us.
6 Branding Mistakes You Should Avoid
If you’re running a business right now, then you may or may not understand the importance of building a strong brand. A key part of achieving success...
What to Do Before Meeting Your Graphic Designer
So you want to hire a designer to re-design your logo, create promotional materials, or build a new website? While it may seem like wizardry to some,...
New Year, New Brand: Stepping Into the New Year With a Fresh Approach
2020 was a horrible year, to say the least. Amongst a pandemic, racial injustice, and political disaster, some people took the time to re-evaluate...
Why You Shouldn't Go Cheap on Logo Design
Logo design today is highly underrated. In a world of millions of logo templates and cheap pre-made logos available at the click of a button, the...
3 Companies That Make Us Go 'Oooooh': Brands Doing Marketing Well
What goes into your decision to choose one brand over another when making a purchase? Maybe you can relate to their marketing, you feel like they...
Making Your Mark: What it takes to design an effective logo
A logo is undoubtedly one of the most important parts of a brand. It’s more than a mark. It’s a symbol of who you are and what you stand for as a...
Authentically inauthentic
Destination imagery: what’s real and what’s really not? How to keep your marketing authentic. We were doing a large strategy meeting with a client,...
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