What’s the Cost of Using a Website Builder Instead of an Agency?
No matter what you do, your business probably needs a website. Popular website builders like Squarespace and Wix offer a seemingly affordable...
user experience (ux)
Sketchy Titles; Animation Two Ways
I’ve noticed a trend in movies and TV lately where the title sequences use hand-drawn type. But this isn’t your dad’s handwriting font; the words are...
3 Tips for Website Usability Testing
1: Use data, not opinions, to make design decisions A usability study is for monitoring participants and collecting data, not for having an open...
Trial Finds Company In Violation of ADA Over Inaccessible Website
In a landmark trial in 2017, a Florida federal judge ruled in favor of the plaintiff in a lawsuit against the grocery chain Winn-Dixie for violating...
Three Newsletter Tips to Improve Marketing Campaigns
Modern day email, like the modern day World Wide Web, has existed since the mid ’90s, but yet email still remains the de facto direct marketing...
Refining the Experience in UX
I had the pleasure of attending a conference in London that was organized by Nielsen Norman Group (NN/g), world leaders in research-based user...
Improving Web Accessibility With Contrast
One thing you need to consider when designing websites is the contrast ratio between text and background color. For example, we've all seen instances...
Improving the Author Experience in WordPress
The term User Experience (UX) has been mainstream for some years now with the prevalence of multi-device websites and the Internet of Everything...
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